Intelligence. Independence. Irreverence.

Car and Driver is the definitive voice and essential resource for automotive enthusiasts and industry leaders alike. With a focus on performance and technology, Car and Driver is dedicated to delivering leading-edge journalism on all things related to cars. With the most engineers on staff and the most testing and retesting in our competitive set, Car and Driver offers uncontested authority, greater insight and proven foresight on where the industry is moving and how that will impact drivers.

"Car and Driver is America's automotive bible, proudly rooted in trustworthy testing, entertaining writing, and useful recommendations."
EDDIE ALTERMAN, Editor-in-Chief

2019 EDITORIAL CALENDAR

JANUARY
10 BEST CARS
Ad Space Close: October 29
On Sale: December 18
Digital: North American International Auto Show / CES / 10Best Trucks/SUVs / Editor's Choice
FEBRUARY
10BEST TRUCKS/SUVs
Ad Space Close: December 3
On Sale: January 22
Digital: Chicago Auto Show
MARCH
Ad Space Close: December 31
On Sale: February 19
Digital: Geneva Auto Show
APRIL
Ad Space Close: January 28
On Sale: March 19
Digital: New York International Auto Show
MAY
25 CARS WORTH WAITING FOR
Ad Space Close: February 25
On Sale: April 16
Digital: Best All-Season Tires
JUNE
Ad Space Close: March 25
On Sale: May 14
JULY
Ad Space Close: April 29
On Sale: June 18
AUGUST
Ad Space Close: May 27
On Sale: July 16
Digital: Monterey Car Week /Concours d'Elegance
SEPTEMBER
NEW CARS
Ad Space Close: July 1
On Sale: August 20
Digital: Lightning Lap
OCTOBER
LIGHTNING LAP
Ad Space Close: August 5
On Sale: September 24
Digital: Best Winter Tires / Best Gifts for Car Enthusiasts
NOVEMBER
Ad Space Close: September 2
On Sale: October 22
Digital: Los Angeles Auto Show / SEMA / 10 Best Cars / Best Synthetic Oil
DECEMBER
Ad Space Close: September 30
On Sale: November 19
PLEASE NOTE: ALL EDITORIAL IS IN DEVELOPMENT AND SUBJECT TO CHANGE.

AUDIENCE & CIRCULATION

14,476,000

TOTAL AUDIENCE (PRINT & DIGITAL)
Source: 2018 comScore Multi-Platform //GfK MRI Media Fusion (07-18/S18)

1,212,174

Total PRINT CIRCULATION

97.1%

Subscriptions

2.9%

Single Copy Sales
Source: June 2018 AAM

DIGITAL ENGAGEMENT

  • New cars, reviews, news
  • UV's per month: 6.55 million
  • Average monthly page views: 46 million
Source: Comscore multiplatform, 2016
the blend line™ is the content-specific creative arm of Car and Driver + Road & Track.
We make compelling automotive-centric brand collateral that’s as functional as it is substantive.
We harness the knowledge and expertise of our editorial brain trust to create original work that reaches actionable consumers.
We’re different because our process is informed by the passion and nuance of real enthusiasts who influence the larger market. This allows our work to reach levels of unparalleled depth at a scale unmatched in the industry.

Accolades

Road & Track is a well-respected leader in the field, and therefore quotes and accolades from our magazine adds prestige to automotive advertising and other materials produced by the automotive industry. Consequently, the publisher will not approve advertising or promotional use of our quotes if these do not meet our strict ethical standards and conformance criteria.

All usage requests and approvals must be in writing. Requests must clearly state how the quote is to be used, an exact copy of the magazine article with the quote marked clearly, and proposed layout/visuals/creative execution with the quote included.

Accolade approvals are given at the discretion of the publisher to the advertisers that are running an acceptable level of business.

Guiding Automotive Shoppers from Inspiration to Purchase

Combining industry-leading brands, tools, and in-depth auto shopper insights with the largest, most diverse automotive audience, Hearst Autos delivers performance-driven marketing solutions at every stage of consideration.

CONTACT US
Sales
Cameron Albergo
National Advertising Director
calbergo@hearst.com
the blend line
Maury Postal
Executive Creative Director
mpostal@hearst.com
MARKETING
Dawn Sheggeby
Executive Director, Integrated Marketing
dsheggeby@hearst.com
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